Strategic marketing in hospitality and tourism Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Strategic marketing in hospitality and tourism? On this page you'll find 29 study documents about Strategic marketing in hospitality and tourism.
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Revenue Management Final Exam | Latest 2023 with complete solution
- Exam (elaborations) • 11 pages • 2023
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Revenue Management Final Exam | Latest 2023 with complete solution 
 
What is the industry term used to describe the sum of prices paid by a business's customers? - Total Revenues 
Historically, what concept have hospitality managers chiefly used to calculate their selling prices? - Costs 
What is an algebraic equivalent of the formula: Sales = Costs + Profit? - Profit = Sales - Costs 
What is the name for the net value achieved by both parties in a business transaction? - Profit 
What eleme...
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Revenue Management Final Exam Question & Answers 2022
- Exam (elaborations) • 74 pages • 2022
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what is the industry term used to describe the sum of prices paid by a business's customers? 
 
-daily receipts 
 
-profit 
 
-profits less expenses 
 
-total revenues 
-total revenues 
 
 
 
historically, what concept have hospitality managers chiefly used to calculate their selling prices? 
 
-income 
 
-revenue 
 
-costs 
 
-profits 
-costs 
 
 
 
what is an algebraic equivalent of the formula: sales=costs+profit? 
 
-profit=sales-costs 
 
-costs=sales+profits 
 
-costs=profit-sales 
 
-prof...
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RHM Content Exam 1
- Exam (elaborations) • 15 pages • 2024
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RHM Content Exam 1 
 
How is good service defined? What constitutes superior service? - meeting customers' needs 
in the way they want and expect them to be met; superior service is exceeding customers' 
expectations 
 
What are some challenges service businesses face when managing and marketing their products 
and services? - 1. The nature of the product is different 
2. Customers are more involved in the production process 
3. People are part of the product 
4. Its' harder to maintain quali...
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Hospitality Revenue Management final exam review | LATEST 2023/2024 with complete solution
- Exam (elaborations) • 12 pages • 2023
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Hospitality Revenue Management final exam review | LATEST 2023/2024 with complete solution 
 
What is the industry term used to describe the sum of prices paid by a business's customers? - total revenues 
Historically, what concept have hospitality managers chiefly used to calculate their selling prices? - costs 
What is an algebraic equivalent of the formula: Sales = Costs + Profit? - profit=sales-costs 
What is the name for the net value achieved by both parties in a business transaction?...
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Revenue Management Final Exam | latest with complete solution GRADED A+
- Exam (elaborations) • 11 pages • 2023
- Available in package deal
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- $9.49
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Revenue Management Final Exam | latest with complete solution GRADED A+ 
 
What is the industry term used to describe the sum of prices paid by a business's customers? - Total Revenues 
Historically, what concept have hospitality managers chiefly used to calculate their selling prices? - Costs 
What is an algebraic equivalent of the formula: Sales = Costs + Profit? - Profit = Sales - Costs 
What is the name for the net value achieved by both parties in a business transaction? - Profit 
What...
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Revenue Management Final | with latest questions
- Exam (elaborations) • 4 pages • 2023
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Revenue Management Final | with latest questions 
 
This formula represents a buyers view of a sales transaction? - Perceived Value-Selling Price=Personal Profit 
Effective revenue managers use this to best develop and evaluate their organizations pricing and revenue management strategies and tactics. - Regular Strategy meetings 
A pricing system based upon a buyers view of product or service value - Value-based pricing 
Included in the Place portion of a hotel's markieting mix - Distributi...
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CMP Exam - Vol A: Strategic Planning (2023)
- Exam (elaborations) • 5 pages • 2023
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CMP Exam - Vol A: Strategic Planning 
(2023) 
Business Value - CORRECT ANSWER-Financial bottom line and expected outcomes. 
e.g. educational value, brand positioning, networking contacts, sales generated 
Strategic planning - CORRECT ANSWER-The process by which an organization 
develops its long range plan of action. Includes discovery, analysis, planning 
SMARTER - CORRECT ANSWER-Specific, Measurable, Attainable, Relevant, Timebased, Ethical, Recorded 
SMMP - CORRECT ANSWER-Strategic Meeting...
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AHLEI Exam Q&A Solved 100% correct QUESTIONS AND ANSWERS 2023
- Exam (elaborations) • 18 pages • 2023
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AHLEI Exam Q&A Solved 100% 
correct QUESTIONS AND 
ANSWERS 2023 
Account receivable system - ANSWER a system to account for revenue that is due. has 
been earned but not yet collected 
Accrual accounting system - ANSWER An accounting system that matches revenue 
generated with the expenses incurred to generate the revenue 
Commercial food service operations - ANSWER Food service operations found in 
lodging properties, clubs, restaurants, and other businesses. These operations exist to 
make a...
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UNISA - Quick on Demand Assignment Solution 2023
- Exam (elaborations) • 11 pages • 2023
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CLA1501 - Commercial Law IA	Assignment-1, Assignment-2, Assignment-3, Assignment-4 
ECS1501 - Economics IA	Assignment-1, Assignment-2, Assignment-3, Assignment-4 
ECS1601 - Economics IB (Macroeconomics I)	Assignment-1, Assignment-2, Assignment-3, Assignment-4 
FAC1502 - Financial Accounting Principles, Concepts and Procedures	Assignment-1, Assignment-2, Assignment-3, Assignment-4 
FAC1601 - Financial Accounting and Reporting	Assignment-1, Assignment-2, Assignment-3, Assignment-4 
MNB1501 - Busin...
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MNB1501 - Business Management IA
- Other • 11 pages • 2023
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SEMESTER 1	 
Module (Please click on the module to see further information)	Pre-requisite/Co-requisite/Recommendation 
Group A. Compulsory 
CLA1501 - Commercial Law IA 
Assignment-1, Assignment-2, Assignment-3, Assignment-4 
ECS1501 - Economics IA 
Assignment-1, Assignment-2, Assignment-3, Assignment-4 
ECS1601 - Economics IB (Macroeconomics I) 
Assignment-1, Assignment-2, Assignment-3, Assignment-4 
FAC1502 - Financial Accounting Principles, Concepts and Procedures 
Assignment-1, Assignment-2, ...
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